A “lead” might be someone who is interested in having a custom closet installed. No further information. A “qualified lead” might be someone who is actively seeking a qualified professional to install a custom closet. But a “super-qualified lead” is someone who has provided the dimensions of their space, created a design resembling their vision for their custom closet, and actively asked us to connect them with a qualified professional in their area. This provides the professional with a big picture of the opportunity before contact is even made, allowing them the opportunity to review or revise the customer design, prepare options, and have a rough estimate in mind right from the start. This lead allows you to provide the best and fastest service to your potential client.

Nope. We wish such magic powers existed in the world today, but so far, no such luck! We are serving up leads as hot as we can. From there, it is your opportunity to sell the job. We know you’ll do your best, but since leads are not death or taxes, we cannot guarantee that they’ll result in a sale.

Pricing can be affected by so many factors. Materials used, vendor you buy from, distance of travel, tear-out costs, geographical influence, local competition, and so on. Any attempt on our end to provide pricing for YOU to live up to could end up entirely skewed. Additionally, we want to deliver leads for you to sell your value to as the closet professional, not scare them off with an unexplained price tag before you even get the chance.

Our scientific algorithms run meta-cycles of… Just kidding! It’s all about the zip code/postal code. We decided that a 100 mile radius seemed like a good place to start, so we contact participating dealers in that range, and then let them fight to the death to see who gets the lead.

Kidding again; there will be no fighting to the death during beta. Instead, leads will be sold on a first-come, first-served basis. After beta ends…well let’s just say you may want to invest in some life insurance.

-Act now! Reach out to the customer today, rather than giving them time to find another source for their closety needs.

-Mention 17squares when you contact the customer.

-Project seems small? Get your foot in the door with one small closet, and sell your value for what you could do in other opportunity areas of the client’s home. Plus, those word-of-mouth referrals can take that small closet to higher places.

-Make their day. Have you ever asked a client what type of coffee they like and brought one to the consultation? Do you keep dog cookies in your vehicle to make friends with the client’s best friend? Little gestures go a long way.

-Check our blog for more insightful tips!

Our biggest goal is value, for you and for your customers. Some of this requires that we all play nice in the big sandbox.

If you work under an umbrella organization that determines a region or zone you are intended to work within, we do not possess that information and leave it to your discretion to abide by those policies.

If you purchase a lead from us, please commit to following up with that customer. Don’t just buy leads because you are filthy rich and want to prevent your competition from getting it. That would be silly.

Leads are considered a non-refundable item, but if you feel like something really went wrong on our end, please contact us to give us an opportunity to make it right. 

Keep checking back! There might not be a lot of activity here out of the gate, but as we continue to build a bigger and better network and respond to user feedback, this place will be hoppin’. We’d sure hate for you to miss out!